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IMDb Faces Backlash with Negative Reviews for 'The Little Mermaid', Takes Action to Address

IMDb Faces Backlash with Negative Reviews for 'The Little Mermaid', Takes Action to Address

Julian

2023-06-01


According to Variety, IMDb has made adjustments to the rating system for Disney's live-action remake of 'The Little Mermaid' in response to a surge of negative reviews. The movie became a new target of 'review bombing,' with multiple new accounts or bot-created accounts leaving negative ratings.

IMDb Faces Backlash with Negative Reviews for 'The Little Mermaid', Takes Action to Address

Since its release, 'The Little Mermaid' has received 41,000 reviews on IMDb. Although the movie has an average rating of 7.0 (weighted), over 39% of the ratings are one-star. IMDb issued a notice on the movie's rating page, stating that their rating mechanism detected unusual rating activity. To maintain the reliability of the rating system, they have adopted an alternative weighted calculation method.

IMDb Faces Backlash with Negative Reviews for 'The Little Mermaid', Takes Action to Address

While IMDb's FAQ section does not provide detailed information about how the company calculates weighted scores, it does mention that not all votes have the same impact or 'weight' on the final rating. When unusual rating activity is detected, an alternative weighted calculation may be used to ensure system reliability.


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